Smartify - An Enhanced Museum Experience image
< back to programme
Wednesday 24th June 2020

Smartify - An Enhanced Museum Experience

What do The State Hermitage Museum in St Petersburg, The Shangrila Museum in Honolulu, The National Library of Wales and the Smithsonian Portrait Gallery in Washington have in common? They have adopted Smartify, the most downloaded museum app. Co-founder Anna Lowe gives a fascinating insight into the development of the multi-award winning app and their approach to creating enhanced visitor experiences and a range of opportunities to remotely engage with the world.

Speakers: Anna Lowe

Chair: Tim Wright


    Tim Wright
    Director and Co Founder of Twintangibles

    Tim Wright is Director and co founder of twintangibles a management consultancy that helps organisations create value through accessing the crowd economy. He is also an advisor on the XpoNorth Digital programme.

    Previously Tim has worked for Egon Zehnder International and McKinsey & Co and a number of other highly respected organisations. He is a Board member of the Scottish Fire and Rescue Service, and a Non Exec member of the Audit Committee at Registers of Scotland and an advisor on the Buckminster Fuller Challenge.

    A sought after speaker Tim has keynoted conferences across Europe, USA, India and New Zealand and is a visiting lecturer at a number of internationally regarded Universities including the Glasgow School of Art.

    Tim is co author, with Daniela Castrataro, of “Crowdfunding - Come finanziarsi online.” and “Ideas to Reality” co authored with John Reid.

    His latest book “CrowdAsset – Crowdfunding for Policy Makers” has just been published by World Scientific Publishing

    A graduate of Durham University he also has a Masters Degree from Robert Gordon University, and an MBA with Distinction from ULSM where he also won the Ashridge Guardian International Essay of the year competition.


    Anna Lowe
    Co-founder, Smartify

    Anna is Co-Founder of Smartify, a global platform that helps people discover and share art. The company works with museums internationally and has won numerous awards including the 2019 UN World Summit Award for Culture and Tourism; Most Innovative App at the Mobile World Congress 2018 and three Webby Awards (Best Art App; Best Use of the Mobile Camera; and People’s Choice). In 2019 Anna was appointed Youth Engagement Trustee at Tate, making her the youngest ever trustee of a UK national museum. Previously, Anna worked as arts officer for the London Borough of Camden and producer at the National Museum of Fine Art, Argentina.


* indicates required

XpoNorth will use the information you provide on this form to be in touch with you and to provide updates and marketing. Please let us know all the ways you would like to hear from us:

You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at We will treat your information with respect. For more information about our privacy practices please visit our website. By clicking below, you agree that we may process your information in accordance with these terms.

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp's privacy practices here.