A Black Isle businesswoman turned Black Friday green by pulling the plug on her online shop for 24 hours instead of trying to cash in.
Clare Campbell of Prickly Thistle, who run the only tartan weaving mill in the Highlands, is encouraging shoppers to support sustainability and avoid exploiting the environment.
“Green Friday, is a day when we can all say we champion a more sustainable way of life. We can look to those smaller brands who don't have large marketing budgets with 'clever sponsored ads' and don't squeeze suppliers for rock bottom prices because they buy in bulk. It is the smaller brands that often have more integrity and transparency about what they do and how they do it. Join us, take time to think and buy nothing!”.
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