A guide to growing and engaging audiences online

Social media, email and your website are some of the best tools to market your organisation to your target audiences. Best of all, they’re low cost – or free in some cases.

The digital age that we live in has given us a plethora of ways to connect with our audience and engage them in what we do and what we offer. Social media, in particular, allows us to reach a diverse audience, to ensure the heritage sector is accessible to all and to inspire people to support it and ensure its sustainability for future generations.

In order to connect and engage with these audiences, and even to grow them, we first need to understand who our target audience is.

Download the free guide here to find out more.


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