Are virtual livestream tours the future of music export?
The live music industry has been going through incredible hardships and change these past few months, with losses estimated to amount to the region of $9 billion globally. With no official date for when business can start again (as in, hosting live events being allowed) and no concrete idea of what the future will look like in many places including the UK, music venues of all sizes are taking a massive hit. Nevertheless, there has been a silver lining for many in the music world : live streaming. The Compass Music team discuss the trend, and questions what it could mean for music export in the future.
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