How to Make Data Fundamental to Your Future

A new report from the Data-Driven Initiative (DDI) has highlighted the value of data to businesses working within the creative industries, and outlined a number of ways in which creators, practitioners and companies can use data more effectively.

While the white paper is focused on the creative industries within the Edinburgh city and region deal catchment area, it’s findings are relevant to creative businesses and practitioners across the whole of Scotland.

The report consulted organisations across the 16 sub-sectors which comprise the creative industries in Scotland to identify the needs, challenges and opportunities of the sector concerning Data-Driven Innovation.

Further information here

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