Inside London Fashion Week’s new digital plans

In a bid to be “the Netflix channel for fashion”, the British Fashion Council is relaunching a new London Fashion Week hub that includes virtual showrooms, panel discussions and interactive offerings.

London Fashion Week (LFW) will rely on virtual showrooms, interactive videos and podcasts in its new digital format though few big names are participating amid an industry reset.

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Wednesday 16 – Thursday 17 June 2021.
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