XpoNorth 2022 | Realising Your Creative Value

The creative industries are packed with more value than many of us realise. How do we calculate that value and then, how do we exploit it to unlock our potential? This discussion will assess what is valuable about the work we do and products we make, find out where it is, work out how to quantify it, wonder if we are undervaluing ourselves and debate the best way to increase our value.