While Lee’s debut campaign for Burberry focused on London, the designer said the winter campaign aims to reflect the founding principle of Burberry — to protect while exploring the outdoors and to capture “a spirit of exploration and adventure.”
He focused on the Isle of Skye and Giant’s Causeway for their mysterious, epic beauty. While they are very different locations, both are distinctively British.
Skye is the largest island in the Inner Hebrides, and is known for its dramatic landscapes, castles and small fishing villages. Giant’s Causeway is a UNESCO World Heritage site located on the north coast of Northern Ireland.
It features 40,000 interlocking basalt columns that were formed following an ancient volcanic fissure eruption.
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