
Canva For Heritage Organisations
Join us for an in-depth workshop for Heritage organisations for how to use Canva to improve your marketing material to better engage with your audiences both online and in person. Hosted by XpoNorth Heritage Sector Specialist, Nicola Henderson, and freelance museum professional and Smartify Content Manager, Freya Samuel, this 2-hour session will cover a range of content creation topics and will feature a Q&A for open discussion.
From introducing what Canva is and what it can do, to customising templates, posters, brochures, reports and presentations plus creating posts for social media, this session will give an overview of creating bespoke designs, uploading and working with imagery, choosing fonts and image editing, including AI, and more.
Workshop Overview:
What is Canva and what can it do? (15 minutes)
Uses for Canva e.g. social media, photo editing for products / object images, posters.
Free media licensing agreement
Free and paid plans - registered charities can access Canva Pro for free.
Customising templates
Posters, brochures, reports, presentations etc
Creating posts for social media
Templates and bespoke designs - uploading imagery, choosing fonts, working with elements.
Image editing
Including AI, background remover, magic edit - removing the need for Photoshop
Streamlining Canva
Developing a ‘brand kit’ - colours, logo, fonts, graphics etc for your organisation