Music Licensing, Sync and Placement in Advertising
Music sync placements in advertising can be a game-changer for an artist, often boosting their profile and providing well-needed income. However, they are notoriously difficult to secure. This panel will bring together music supervisor experts from across the globe to discuss the 'do's and don't's', real-life examples, things to look out for, and how to secure that golden sync placement.
Chair
Mark Allen
Music Supervisor
Speakers
Nick Oakes
Head of Sync and Creative Licensing, Sony ATV Music Publishing/ EMI Music Publishing
Nick is the co-head of sync at Sony/ATV (UK), the world’s’ biggest music publisher. Previously with EMI Music Publishing, he’s twice won the Music Week Sync Award and worked with all the leading ad agencies and supervisors in the business, sourcing and licensing music.
Sophie Urquhart
Music Supervisor, Tin Drum Music
Sophie set up Tin Drum Music in October 2011 following 8 years’ experience in music supervision. Starting out as Creative Director of Huge Music, WCRS’s in house music consultancy, Sophie supervised a number of high-profile advertising campaigns, feature films and television series. Sophie then joined Chrysalis Music as Creative Director of synchronisation.
Josh Rabinowitz
Consultant and Music Supervisor, Grey International
Josh Rabinowitz is a music executive and industry leader with a profound passion for the ever-changing music tech, digital and creative content landscape, equally adept at the inventive and the operational, from ideation to execution, bringing an entrepreneurial ethos to big corporate environments.
