Selling Through Online Platforms
Wednesday 1st November 2023
11am - 12pm
Online marketplaces and social media platforms offer designer makers based in the Highlands, Islands and Moray the opportunity to establish a digital presence in a global space.
With changes in consumer shopping trends, there are a growing number of selling platforms both direct to consumers and to wholesale businesses that can be run from your studio, without the need to travel.
In this session we talk with experienced sellers who have found newfound exposure that has led to collaborations, partnerships, and increased sales.
Gillian Crawford:
Gillian is an award-winning journalist and commentator with the Sunday Times. She is chair of the British Association of Women Entrepreneurs (BAWE) Scotland, an organisation for senior female entrepreneurs in scale-up mode. Gillian is an ambassador for Women’s Enterprise Scotland and a founding member of the Institute of Ecommerce. She is the founder of the ecommerce brand lilyblanche.com and is based in Stirling.
Gillian is the recipient of the Women’s Enterprise Scotland Award 2022 for embracing technology and was nominated for the Inspiring Leader Award 2022. She recently completed the Growth Advantage Programme for entrepreneurs at Strathclyde University and was invited by Sir Tom Hunter to join his Scale-Up Scotland Programme this year. A mother of three, she lives in Stirling with her husband, a doctor.
Recording:
Please note that this workshop session will be recorded and added to our library of content at a later date. These recordings will be used by XpoNorth Digital for marketing and publicity in our publications, on our website and on our social media channels
Sanctions Check:
By booking a ticket, I confirm that to the best of my/our knowledge and belief, the attendee, or if they represent an organisation, all owners, members, shareholders, directors, trustees, partners and related entities of that organisation, are not subject to any sanctions imposed by the UK or Scottish Governments. In order to comply with Scottish Government guidance, I confirm on behalf of my organisation/company, that there are no links or trade between the company/organisation in Scotland and Russia or Belarus. I also understand that as part of my attendance and participation in this event HIE may undertake further checks on the existence and nature of any links.
